William Hill has published its interim report, illustrating why the bookmaker decided to focus on the development of online services.
The experts have analyzed the data as of the period from June to October 2016. During this period the revenue of William Hill increased by 6%, and the credit goes to online services mostly.
Online wagering increased 6%, while its profitability (i.e. the sum that bookmaker receives after all payouts) grew by 8.4%. In the offline sector these figures amount to -5% and +17.1%, correspondingly.
In this regard, Philip Bowcock, the interim CEO of William Hill, said that the company plans to focus on the development of online services. For the implementation of a new strategy, the bookmaker has appointed three non-executive directors with the experience in online management.
The released statement also includes the data regarding the main markets of the company: Spain, the UK and Italy. The net revenue within the analyzed period rose 2%, with the main growth on the Australian and the U.S. markets – 59 and 81%, correspondingly.